Label Mayra is a women’s ethnic wear label built around flared outfits, from anarkali suits and kurta sets to farshi, sharara, lehenga choli and Pakistani-style sets. Its copy leans on comfort as style, Indian tradition, and outfits that make women feel loved, confident and empowered, while its product pages skew heavily toward festive and wedding-ready looks in embroidered cotton, silk, georgette, organza and lawn. The brand sits in accessible-premium ethnicwear, with a narrow Rs 2,499 to Rs 2,999 live price band, even though many products are shown at higher MRP and heavily marked down.
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A mood, an occasion, a feeling, matched to real, wearable pieces from independent Indian brands.