Mehr by Annu

Mehr by Annu is a saree label focused on hand embroidered luxury sarees, built around embroidered drapes in georgette, organza, tissue and satin. Its positioning leans into modern femininity and slow beauty, with copy that calls the saree a rebirth for the woman who embodies art and describes each piece as a poetic, meticulously hand finished drape. The range is narrow and occasion led, centred on embellished statement sarees rather than broad ethnicwear.