Mystery of Fashion

Mystery of Fashion reads as a low-priced casual apparel store built around tops, bottoms, and outerwear, with a narrow, practical range rather than a sharply differentiated concept. The live catalog sits at Rs 999 entry, Rs 1299 core, and Rs 1499 peak, which places it firmly in budget to lower mid-market territory. With almost no new styles and a very high markdown rate, it looks more like a discount-led, evergreen storefront than a drop-driven fashion brand.