Kashmiri Embroidered Kurtas · craft-led accessible ethnicwear
Shopnamastay makes handcrafted ethnicwear shaped for real days: Kashmiri embroidery and Chikankari brought to kurtas, kurta sets, kaftans, gilets, jackets, and occasional dresses. Expect cotton, rayon, modal silk, wool, and embroidered textiles in rich reds, blues, golds, greens, pinks, plus black and white.
Shopnamastay centers its pieces around Kashmiri embroidery and Chikankari, with other hand craft techniques named in its range such as Ajrakh, handblock, Sozni, and Aari. The details are meant to be seen, with visible threadwork on everyday silhouettes, stitched into fabrics like cotton, crushed cotton, lightweight cotton, rayon, modal silk, and wool, sometimes finished with metallic thread.
The label is designed for women wearing Indian craft to office, brunch, travel, vacations, festive plans, wedding guest moments, and family celebrations. The range runs from easy kurta sets and kaftans to layered jackets and gilets over kurta shapes, plus a smaller number of dresses and bottoms, with inclusive sizing framed from XS to 3XL and easy, flattering fits.
Shopnamastay came up for 333 shopper searches on Moodloom. Real things people typed, in their own words:
Moodloom makes ad creatives for Shopnamastay from the garments already here: new photographs of the pieces you already sell, in your own logo, palette and voice.
Feed, Story and Carousel, at the sizes Instagram and your own Ads Manager ask for. You download the files and run them yourself.
Fashion discovery for rising Indian D2C brands.
Taking Shopnamastay today needs an address on its own domain, or a line on your storefront.