Telon is a men’s luxury tailoring house that sits between customized occasion wear and polished resort shirts. The store foregrounds wedding and festive wear, but the live catalog shows a strong shirt-led offering built from linen, cotton, silk, polyester and heavily hand-embroidered surfaces, alongside kurta, sherwani, bundi, suit and Indo-Western pieces. Its own copy stresses customised men’s luxury wear, curated fabrics, cultural finesse and a wardrobe shaped to each individual’s personality.
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A mood, an occasion, a feeling, matched to real, wearable pieces from independent Indian brands.