The Alternate is a men’s non leather footwear and accessories brand from India, built around vegan luxury shoes, bags and add ons. Its store foregrounds handmade, curated pairs across boots, loafers, slip ons, monk straps, mules and sneakers, with customization offered over WhatsApp for customers who want something more specific than the stocked range. The brand positions itself as classic, ageless and debonair, with design and comfort presented as the point of difference.
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A mood, an occasion, a feeling, matched to real, wearable pieces from independent Indian brands.