Appliqué Motif Kurta Sets · premium craft-led occasionwear
Vaayu makes premium occasionwear for women who want festive polish without giving up ease. It focuses on dresses, kurta sets, co-ords and a small saree edit, styled in flowing silhouettes with appliqué bloom motifs, signature tassels and handworked thread details on natural fabrics like muslin cotton and giza silk.
Vaayu’s pieces are crafted with handworked surface detail, from appliqué bloom motifs to thread embroidery and threadwork. The range leans on natural fabrics such as muslin cotton and giza silk, finished with small, visible details like tassels and light appliqué accents that move with the fabric instead of feeling heavy.
The collection suits everyday wear with a festive lift, making it a fit for pre-festive days, celebrations and special occasions. Expect coordinated kurta sets with matching pants and dupattas, plus dresses and sarees, with a palette that reads softly pastel and jewel tone. Sizes and styles are designed for repeat wearing, so separates can be styled in different ways.
Moodloom makes ad creatives for Vaayu from the garments already here: new photographs of the pieces you already sell, in your own logo, palette and voice.
Feed, Story and Carousel, at the sizes Instagram and your own Ads Manager ask for. You download the files and run them yourself.
Fashion discovery for rising Indian D2C brands.
Taking Vaayu today needs an address on its own domain, or a line on your storefront.