

Not All Cotton Is Created Equal Most t-shirts use short-staple cotton — cheap, rough, and starts pilling after 5 washes. Our Pima cotton uses 40% longer fibers , making it noticeably softer, stronger, and more luxurious than anything you'll find at this price. Think of it as the difference between regular rice and basmati. Same category, completely different experience. What's In The Pack You get 3 premium Pima cotton crew neck t-shirts — curated colors that go with everything in your wardrobe. Wear them to work, to the gym, on a date, or on a flight. These are the 3 tees you'll reach for every single day. Fabric & Fit Details Fabric: 100% Premium Pima Cotton, 200 GSM Neck: Ribbed crew neck — holds shape wash after wash Fit: Regular fit — not too tight, not too loose Pre-shrunk: Treated to ensure less than 2% shrinkage Bio-washed: Ultra-soft hand feel right out of the box Color fastness: Grade 4+ — colors stay rich for 50+ washes Stitching: Double-needle hem for durability Size Guide Size Chest (in) Length (in) Shoulder (in) S 38 27 17 M 40 28 18 L 42 29 19
A mood, an occasion, a feeling, matched to real, wearable pieces from independent Indian brands.







