

Deep wine red — the colour every man's wardrobe deserves but most miss. Maroon is the quiet hero of menswear. Rich enough to feel considered, dark enough to flatter every skin tone, and just festive enough to carry through an Indian wedding season without ever being loud. It's the smart middle ground between a flat black and a too-bright red — the shade that says you thought about what you put on this morning. The 98° North Maroon Polo is built the way a polo should be: stretch cotton pique knit — pure cotton with a touch of elastane that gives the fabric real four-way stretch, while keeping that classic textured weave, a clean self-collar that holds its shape, a tidy two-button placket, and short sleeves with a neat plain hem. The signature addition here is a structured chest pocket on the left — practical for sunglasses, a card, or just the visual detail that keeps the silhouette interesting. The small embroidered 98° North logo sits on the pocket in tonal maroon — present but not loud, a quality marker rather than a logo flex. The regular fit keeps it relaxed through the shoulders without going baggy at the waist — easy to tuck in or wear loose. Wear it with black jeans fo
A mood, an occasion, a feeling, matched to real, wearable pieces from independent Indian brands.