

Camel is the new neutral. And this graphic makes it anything but basic. The 98° North Varsity G Tee takes the most wearable shade of the season and gives it a personality. The centrepiece is a bold varsity "G" — layered with a textured patch fill in brown-grey tones, outlined in a dotted detail that gives it the look of premium embroidery without the stiffness. Set against a vertical barcode-style stripe graphic, the "G" sits inside a framed print block that has real visual depth. Above it: "LIKABLE EASY TO LIKE" in spaced dark lettering. Below it: "MAGNETIC HAVING AN ABILITY OR POWER TO ATTRACT" in clean block type. At the very bottom, the "INCREMENTS" badge rounds it off. Not just decorative text — it's a complete graphic system with layering, contrast, and intention. The camel base makes every element of the print readable. The dark stripe lines, the navy "G" with its blue and grey layers, the brown textured fill — all of it pops on the warm, sandy base with zero visual noise. The back is clean camel — letting the front graphic be the full story. The fit is oversized with dropped shoulders, a relaxed chest, and a hem that falls clean. Mid-weight jersey that feels smooth ag
A mood, an occasion, a feeling, matched to real, wearable pieces from independent Indian brands.







