

Aurel Letter Charm Make it yours. The Aurel Letter Charm adds a personal touch to your Hidesign bag with your chosen initial. Crafted in Hidesign’s vegetable-tanned leather, this personalised alphabet charm features hand-stitched detailing with wax thread, bringing a refined yet playful finish. Designed with a detachable loop and key ring, it can be easily styled on your bag or used as a keychain for everyday use. Lightweight and easy to carry, it’s a small addition that makes your bag feel truly yours. Thoughtful and personal, it also makes for a meaningful gift, perfect for adding a special touch for someone you love. Pair it with other charms or combine multiple letters to create your own unique story.
A mood, an occasion, a feeling, matched to real, wearable pieces from independent Indian brands.







