Farshi Shalwar Sets · inclusive craft-led slow fashion
JOVI India makes handmade ethnic and fusion wear for women and kids in breathable cotton, cotton mulmul and lightweight blends, with lace and metallic thread details. Its pieces are made to order in small batches, including farshi shalwar sets, kurta sets, dresses, sarees and workwear.
JOVI India is a Jaipur label that builds wardrobes through made to order, small batch production and customisable fit. The range leans on natural, light fabrics like cotton and cotton mulmul, finished with artisanal details like lace trim, metallic thread, beads, moti beads, tassel trim and block-printing.
The collection moves from bright, jewel-tone summer silhouettes in red, blue, gold, pink, green and orange to festive and occasion dressing. Expect flowy tiered maxi and dress shapes, farshi shalwar with short kurtas, kurta sets and sarees, plus polished workwear styles designed for comfort and longevity across everyday wear, travel, weddings and workdays.
JOVI India came up for 162 shopper searches on Moodloom. Real things people typed, in their own words:
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Fashion discovery for rising Indian D2C brands.
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