Navyas Fashion sells block-printed women’s wear and Indian fabrics with an everyday comfort angle. Its website foregrounds kaftans, tops and shirts, co-ord sets, dresses, kurtas, jackets, night suits and fabric by the metre, while the ad copy frames it as casual wear that can also read as elevated everyday styles. The brand sits in accessible-premium territory, with small-ticket fabrics and tops at the entry end, a core around Rs 1,350 to Rs 2,100, and occasional kurta sets and peak pieces up to Rs 3,780.
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A mood, an occasion, a feeling, matched to real, wearable pieces from independent Indian brands.